Empowering Consumers Since 1978
Creating a fair, transparent and consumer-driven marketplace.
Our Vision
Founded in 1978, CERC envisions a nation of happy, satisfied and empowered consumers.
We strive to:
- Provide trustworthy knowledge, expert insights and reliable resources to help consumers make informed decisions.
- Protect consumer rights in the marketplace.
- Uphold transparency, fairness and credibility in every interaction.
Our Mission
Since 1978, CERC has worked with a mission to educate, empower and protect consumers of goods and services in India.
We achieve this by:
- Advocating for clear, honest and accurate information.
- Challenging unfair or misleading marketplace practices.
- Encouraging industries to act responsibly and improve their offerings through rigorous testing.
- Strengthening consumer laws and regulations with testing-based evidence.
- Generating reliable data to safeguard consumer interests.
- Ensuring that new technologies and innovations meet consumer safety standards.
- Always prioritising the rights and interests of consumers to build a truly consumer-driven marketplace.
Our Core Values
Grievance Redressal
Mediation and legal aid for consumers
Product Testing
Consumer Product Testing with a dual purpose, to help consumers make informed choices and for advocacy
Education
Consumer connect & outreach, including youth engagement
Standards
Shape national and international standards to safeguard consumer interests
Publication
Initiatives to reach people of all ages and backgrounds
Sustainability
Inspiring sustainable choices for a cleaner and greener future